Discussion Topics: o Strategies for entering international markets
o Building and leveraging competitive advantages abroad
o Developing an international marketing mix
o Planning and managing resources for export activities
Discussion Leaders:
Sarah Ghanime, Expert in marketing, branding, and international market expansion
Discussion Topics: o Exploring pathways for international market expansion o Key steps to develop an export strategy and plan o Assessing and diagnosing export readiness o Identifying and selecting target markets
Discussion Leaders:
Sarah Ghanime, Expert in marketing, branding, and international market expansion
Discussion Topics: o Exploring pathways for international market expansion o Key steps to develop an export strategy and plan o Assessing and diagnosing export readiness o Identifying and selecting target markets
Discussion Leaders:
Sarah Ghanime, Expert in marketing, branding, and international market expansion
Discussion Topics: o Strategies for entering international markets
o Building and leveraging competitive advantages abroad
o Developing an international marketing mix
o Planning and managing resources for export activities
Discussion Leaders:
Sarah Ghanime, Expert in marketing, branding, and international market expansion